Usersdot Secures $11M Funding to Advance AI Products & Global Reach

Usersdot, an end-to-end SaaS platform with autonomous AI Agents to analyze market trends, understand shopper insights, optimize retailer media and deliver 24/7 customer service, successfully closed its latest funding round at an $11 million valuation. The round was led by Arya GSYF with participation from Nuwa Capital, ÜNLÜ & Co, and new investor Onur Erbay. Existing investors including Nevzat Aydın, Varol Civil, Fırat İşbecer, Mehmet Kurtuluş Eker, Alper Akcan, Tolga Ulutaş, Emre Hayretçi and Emre Erciyas also followed on, reaffirming their trust in Usersdot’s mission and vision for the future.

With a strong track record of profitable growth, Usersdot will leverage this investment to expand across the Middle East (MENA), Asia and Europe.

Founded in 2020 by Gökalp Caymaz and Şevin Ballıktaş, Usersdot empowers leading brands like L'Oréal, Arzum, Estée Lauder, GroupM, Eczacıbaşı, Arçelik, Philips, Haleon, Mavi, Dyson, BSH, Beiersdorf, Penti, Altınyıldız Classics, Reckitt, Flormar, Henkel, The Purest Solutions, Vodafone, eStar, Züber, Karaca, NAOS and Yves Rocher with actionable AI-driven insights.

Usersdot’s AI Agents, Dot Insights and Dot Assist, help brand teams make smarter, faster decisions by turning real-time market trends, shopper insights, competitor activity and customer interactions into immediate actions.

Dot Insights, the AI Insight Agent, continuously monitors market dynamics, analyzes shopper behaviors, tracks competitor moves and optimizes retailer media strategies. It provides marketing, e-commerce and brand teams with real-time actionable intelligence to drive sustained growth.

The platform also leverages NLP technology to perform emotional sentiment analysis, uncovering shopper motivations, return reasons and influencer impacts directly from customer feedback. With visual dashboards, real-time alerts and seamless integrations, brand teams can move faster, even when they are offline.

Gökalp Caymaz, Co-Founder and CTO of Usersdot, commented:

“This investment will strengthen the AI capabilities of our platform and accelerate our product innovation roadmap. We are excited to grow our team with new talents who will drive the next stage of our journey.”

— Gökalp Caymaz, Co-Founder and CTO

Şevin Ballıktaş, Co-Founder and CEO of Usersdot, added:

“Our goal is to become the next global software success story. We are eager to expand our proven expertise into new markets. With this investment, we will reinforce both our team and our product especially across Asia and the Middle East.”

— Şevin Ballıktaş, Co-Founder and CEO

Usersdot continues to transform how brands leverage autonomous AI Agents to sell more, boost ROI, save time and act faster in today’s dynamic commerce landscape. Focused on expanding into strategic markets like Germany, Italy, France, the United Kingdom, Thailand, Vietnam, Singapore and Indonesia, Usersdot is committed to unlocking the full potential of AI-based brand growth.